If you are like most entrepreneurs you did not attend business school and you are not an expert on the topics of small business insurance or taxes. The concept of learning about such things may not seem interesting and in Continue reading
The proper time management techniques can make a huge difference in the success of a small business. Knowing how to apply certain time saving tricks and tips can nip inefficiency in the bud and turn your schedule into something you Continue reading
Sure there are faceless flower corporations that seem to rule the industry, but these days, people are getting back to basics and going more local. It is common knowledge that computer technology and the Internet were going to be tremendous Continue reading
Last year we published a report comparing the top Florist Directories with the top Internet Yellow Pages sites. I thought it would be fun to run the same report a year later and see how things have changed. The methodology Continue reading
It’s very easy to get confused when comparing the costs of different web site options for florists. It’s like shopping for groceries and trying to compare different brands of jam or yogurt who never seem to offer containers of exactly Continue reading
You know you need a web site. A real web site. Not that monstrosity your gamer nephew built in FrontPage eight years ago before leaving for college and forgetting to update. You need a site that’s going to help you Continue reading
Over at the Outspoken Media blog, Rae Hoffman highlights some obvious reasons big brands aren’t ranking as well as they could. One of the brands she targets is 1-800-Flowers: I’m not sure what the hell 1-800-Flowers’ SEO staff is doing Continue reading
It’s no secret by now that Google has announced a preview of their next infrastructure update. Given the popularity of our recent report on Florist Directory Rankings (and IYP performance for florists), I thought it might be fun to see Continue reading
Florists’ Review magazine, the leading publication in the floral industry IIRC, was kind enough to publish an article I wrote on email marketing. Now, let’s continue the discussion. Continue reading
It’s been a long time … far too long, in my opinion, since I’ve been able to post on the Florist SEO blog. You see, things have been a little crazy around Strider HQ of late. We’ve had a crush Continue reading
