This is a follow-up to the post Teleflora Linking Scheme – Are You A Victim?.
We have received word unofficially that Teleflora is responding to a number of complaints about this issue. We can confirm that Teleflora has removed the hidden link from the pop-up page.
Why This Is Not Enough
The pop-up page in question is still hosted on Teleflora.com – not on the florist’s own site. This means TF.com is still benefiting from the badge links.
In fact, the initial implementation was clumbsily handled, so they liked received only a fraction of the benefit from those new links than they would have with a better approach. So, now they have tried to appease the masses by removing a largely ineffective link while maintaining the benefit of the 1/2 million links to their domain.
Do The Right Thing
Two approaches that will work for florists:
- Ask TF to remove the badge from your site. It’s your site … you control what’s on it.
- Allow the badge to remain, but have the pop-up (which does contain relevant info) be served from the florist’s web site domain.
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